Topic on Talk:Wikipedia.org add mobile app badges

While I personally like using the iOS app to read, I have never used the iOS app to edit, mostly because editing is just easier to do on my computer. So I wonder if moving readers to the app - which has benefits for the reading experience - will lower awareness that they can edit? This concern might be complete speculation however.

Perhaps this addition could be tested with a smaller group of viewers, to see how many wikimedia.org viewers will actually scroll all the way down and even see the icon. That way the positive or negative effects could be tested.

We are finishing up a test of the portal page layout that condenses things a bit, so that the reader doesn't have to scroll down the page nearly as much. We have early indications that the results are positive as far as visitors clicking through with a search result or to another language. We hope that with the portal page being easier to navigate, that more visitors will see the sister project links as well as these new app download badges. Here's a link to that test if you'd like to see what we've accomplished so far.

If all continues to be positive about this recent page design test (we're still processing the data), we'd like to roll it into production and then add in the app download badges to see how well they perform. Since it's not likely that the same visitor will click on the app download badge (after they've already done it once), I don't think we need to test them on a small audience and I'd prefer rolling it out as a long term experiment or addition to the page.