App Wikimedia/Tinimungan/iOS/Pogumbalan Ponimungan Dana id suang App iOS
This page in a nutshell: This was a page to explore experiments for developing new ways to fundraise beyond banners and emails on the iOS app during August-September 2024. The Mobile Apps team proposed enabling readers to donate directly from article pages and invited volunteers to collaborate, refine the idea, or suggest alternatives. The intention was to test the idea through a small-scale experiment in non-English Wikipedias and discuss the results before proceeding further. The team decided not to move ahead with this specific idea discussed here, so this page is no longer active. Please follow Reader and Donor Experiences to learn about other ongoing experiments. |
Kopointutunan
Tinimungan Mudah Alih om Ponimungan Dana nopo nga misokodung montok mogumbal format wagu ponimungan dana id suang aplikasi iOS Wikipedia. Kalaja nopo diti nga boogian mantad do Palan Tounan KR 3.2, miampai tudu do popoingkawas kopogisuusuai towud aasil miampai mogiktiraf ponderma ii haro mantad dahai. As the internet changes in the years to come, we anticipate that people will increasingly get Wikipedia content on other sites and apps (like search engines and chatbots), instead of going to Wikipedia directly. If that happens, Wikipedia content will still be important to the world, but it will be harder to raise money from banners on our site. This means that we need to develop new ways to raise the funds that keep the wikis functioning. You can learn more about why finding new fundraising pathways matters, on our annual plan page.
We want to be thinking together about how it makes sense to fundraise beyond banners. One line of thinking is how we can give readers the opportunity to donate to the Wikimedia Foundation when they are feeling gratitude for Wikipedia, and for the content they’re reading – regardless of what time of year it is. For many readers seeing a banner, it may not be the right time at that moment to donate for a variety of reasons. How might we make it easy for them to donate when that moment of appreciation hits? And how might we honor requests from existing donors to recognize their monetary contributions as they use Wikipedia?
Why on the mobile apps?
Aplikasi Mudah Alih nopo nga popotounda tiyonon sandad montok do eksperimen; audiens dahai nopo nga id skala tokoro no mantad do Wikipedia Mudah Alih om Desktop, om waawagu diti, melabur yahai montok popoingkawas koinganan derma id suang Aplikasi miampai momoruhang ApplePay om GPay asli. Additionally, the technical nature of the apps affords us the opportunity to run quick experiments and get feedback in a way that is not as disruptive as on Web.
Although we want to test concepts in the App, we will collaborate with cross platform editors, readers, and donors early and often throughout our process. Our method for collaboration includes discussions on-wiki and off-wiki with our community of editors, donors, and readers. We are mindful that fundraising is not an area to be taken lightly, which is why we are taking the approach of sharing concepts early and often, and proceeding with the expectation that we will only scale, pivot, or abandon ideas based on quantitative and qualitative data.
Rulud Timpu
Magus 2024: Timpu tisuli kokomoi konsep gulu
- Tinimungan App mudah alih nopo nga popoilang do konsep gulu om rangka wayor id liwang diti montok do tisuli.
- Milo kou do mogihum dahai id Bengkel Misij Banner Fundraising Yayasan Wikimedia ontok 7 Magus om id mija tobulugu do web ontok 8 Magus montok mogibooboros do konsep diti id Wikimania 2024.
- Magalap yahai do editor montok popoilang do tuhoton, katangaban, sokodung, tisuli om ideo' suai diolo id liwang do pibarasan.
- Kohompit yahai maya aktif miampai do penderma om mambaabasa id labus do wiki.
Manom 2024: Tisuli kokomoi prototaip ii milo do klik (if we have an idea we like together)
- Kotorimo po yahai do tisuli mantad pogibaabarasan gulu i nopiamung no dahai, om nung toinsanan nga osokodung dahai do mogumbal diti, momonsoi no yahai do prototaip om popoilang di milo do klik montok simakan.
- Papaharo yahai do pibarasan om ponorubungan miampai momoomoguno montok maganu tisuli kokomoi prototaip.
It is intentional that additional dates are not planned in this section, because we want to have the flexibility to pivot and abandon concepts as needed. Consider this section a working section that will be updated as we continue to learn.
Ideo #1: Lansana Artikel
Note: this is the first idea that the Mobile Apps team is proposing we discuss together. Other ideas are very welcome!
Iso ideo' montok koinganan ponderma pogumbalan nopo nga poporuhang pomilian derma id suang do paparan artikol aplikasi iOS moi do mambaabasa kaanu monderma montok maganu lansana montok artikol dii. Nung koguli yolo id artikol dii, milo yolo do iktiraf sabaagi ponderma miampai lansana aktif. Id pomusarahan dahai, konsep diti nopo nga kikosiwatan montok:
- Popohompit mambaabasa tumanud do pamagatangan diolo kokomoi Wikipedia, artikol om platform. Ponderma nopo nga asaru do popolombus do yolo nopo nga manu "Manahak kawagu" sabaagi do pamagatangan maklumat kiguno ii naanu diolo.
- Popoinggumu ponderma miampai mongiktiraf diolo kokomoi sakadai diolo digulu om popisudong do koinganan diolo ontok minomoguno do Wikipedia. Asaru o ponderma manu do ointutunan yolo soira gumuli kumaa do Wikipedia id peranti toi ko' pelayar di misuai.
- Pootodo o gatang kumaa di notorimo di mambaabasa mantad artikol tumilombus kumaa mambaabasa do suai om editor ii minanakadai do artikol dii. Nung editor om mambaabasa suai kaanu mogintong ginumu tulun ii minonderma mantad artikol di pinatahak, kiwaa nodaa do korotian diolo di taralom kokomoi woyo artikol ii nagatang do mambaabasa.
Monderma om nogi iso bontuk kaampayatan okon mongidit id gura Wikimedia, om popoinralom topurimanan kokomoi mambaabasa om platform dii. Ponoriukan popokito do mongingigit akaun wagu nopo nga pinopolombus do lansanon diolo "kowooowoyoo toi ko' maklumat kokomoi derma" sabaagi boogian mantad do akaun diolo. Manahak iktiraf maya lansana artikol nogi nga osiliu iso kowoowoyo kokomoi derma ii milo piomungon do akaun.
User stories
User stories are simple statements that product teams use to focus on what we’re trying to accomplish. These are some that we’re thinking about for this idea.
- As an avid Wikipedia reader and supporter, I want to note what article I was finding useful at the time I donated, so that I can show appreciation for the content of the article, the people behind it, and the Wikimedia Foundation for hosting and making the article free and accessible.
- As someone who has donated to the Wikimedia Foundation multiple times in the past year, I want the article or platform to update after I’ve donated, so that I can feel appreciated and recognized for my monetary contributions.
- As a Wikimedian, I want to know what alternative fundraising opportunities are possible and successful on Wikipedia.
Poingkuro o kowoowoyoo diti:
Id siriba nopo nga piipiro wireframe taparad om ideo' gulu kokomoi kowoowoyoo diti ii kifungsi id pokitanan artikol aplikasi do iOS. ⚠️ Boros nopo nga mositi atalang moi do aiso sinorou do artikol diti nopo nga nataja. Bingkai wayor id siriba nopo nga ideo' koiso om au haro aspirasi montok sumiliu kowoowoyoo produk tohuri. We expect the wireframes to evolve as we receive feedback.
Requirements
- Users have awareness that donations are to the Wikimedia Foundation, and not the subject matter of the article
- Users have awareness that their donation is in appreciation for the article, and not directly to the article and the editors who have or will work on it
- It should be clear that a donation does not do anything to the article, such as raise its priority for content improvements, or prioritize it in search results.
- The badge should be visible to the user, but should not negatively affect the reading experience
- After donation is completed in app, the badge could turn active
- The active badge could be visible every time the user re-visits that article or app, recognizing their past contribution
- Mositi kiwaa do logik montok monolibamban kiis-kiis soira pugason o artikol, piomungon om pungaranan kawagu.
- The user should understand that they are interacting with an experimental or beta feature.
- Kowoowoyoo diti nopo nga mositi kowoyo do simakan undang-undang montok mogintong do pematuhan kumaa do Dasar Privasi Ponderma om Garis Tonudon Pengekalan Data.
- Kiwaa nogi kanto o toggle id settings ii popomilo do momoomoguno do disable lansana.
- Users can clear their locally-stored donation history.
Optional
- A user could see a list of all articles they have donated from
- Kiwaa nogi badge aktif miampai do faedah suai, miagal ko mogolon wotik ikon Aplikasi Wikipedia dokoyu id skrim gulu, toi ko' popolisok do fundraising banners.
- Kiwaa nogi kanto o kefungsian ii owonsoi id suang watchlist, ii popomilo do momoomoguno mogintong do impiro no artikol diolo id suang watchlist ii nabantug.
- The number of users who have donated from that article could be displayed publicly (anonymized total)
High-level Wireframes
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Kakamot nopo nga kaanu popointutun do tulun kumaa pomoruhangan wagu.
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Tulun di nopili nopo nga manahak isyarat kokomoi piro no tulun ii monokodung do Wikipedia mantad artikol diti.
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Kopongo do o klik di momoomoguno, milo yolo pointutunon kumaa do derma.
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Poomitanan kumaa momoomoguno ii manakadai maya Apple Pay. Ii nopo nga momoguno luyungan kalaja ii haro.
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Pomodopitaran ID topis/turos
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Snackbar montok pengesahan.
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Iti nopo nga kowoowoyo aktif do kaunter tongoulun kopongo do monderma id artikol diti.
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'Badge" nopo nga aanu maya artikol, poomitanan, momoomoguno nopo nga tumombului id artikol "Simbanai Iklim' tumilombus do mintong badge nopo nga au aktif
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Setting nopo kanto montok popolisok lansana artikol id suang global setting
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Kakamot pomilian montok monuduk momoomoguno kokomoi elemen UI wagu.
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Momoomoguno milo mogintong gambaran poimponu toinsanan artikol ii noonuan no diolo do sakadai dii
Mondorma montok maganu do lansana id artikol di natantu nopo nga konsep dau, sundung do ingkaa nga nuru yati do mogolohou dii sabaagi "maganu lansana". Id siriba nopo nga piipiro ideo' suai montok pomungaran om sunudai yahai nung kiwaa sogu suai ii korohian dokoyu!
- Bontugo o artikel diti
- Pantango artikol diti
- Gatango artikol diti
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Ikon om boros alternatif: Bontugo artikol diti
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Ikon om boros alternatif: Pantango artikol diti
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Ikon om boros alternatif: Gatango artikol diti (1)
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Ikon om boros alternatif: Gatango artikol diti (2)
Risks
Nung orohian kou id ideo' diti, manu yahai do potilombus mogintong kumaa risiko, momonsoi koumoligan pogulu mongumbal maya labus. Id siriba nopo nga piipiro katangaban om pogintangan ii nuru dahai sorohon dinondo om manu yahai do mokinongou nogi do katangaban dokoyu kokomoi konsep lansana artikol? Kiwaa nangku o kosimbanan toi ko' pogintangan ii nuru dokoyu do intangan pogulu pogumbalan maya labus?
If we were to move forward with testing something, guardrails are potential actions that could be taken to mitigate or avoid the risk.
- Risk: Readers believe they are donating to the subject matter of the article (A political figure for example, or another nonprofit), instead of the Wikimedia Foundation.
- Guardrail: After clicking to donate, readers could see a step with the Wikimedia Foundation logo, and with explicit information about where donations go.
- Guardrail: We could check user’s awareness about where their donation goes in a post-donation survey.
- Risk: Readers believe their donation goes to the editors of the article.
- Guardrail: Language should be clear to say Donate “from” this article (as users often do with banners), and not Donate “to” this article
- Guardrail: After clicking to donate, readers could see a step with the Wikimedia Foundation logo, and with explicit information about where donations go.
- Guardrail: We could check user’s awareness about where their donation goes in a post-donation survey.
- Risk: Showing the total number of donations on an article would affect the article’s NPOV, or actors would attempt to use it inappropriately on sensitive, controversial, or contentious articles.
- Guardrail: We could remove this aspect, and have the badge only visible to individual donors.
- Guardrail: We could prevent a high volume of repeat donations from the same actor
- Guardrail: If we were to move forward with testing something, we could use a set of established articles and only show the feature to a select audience.
- Risk: Readers are offended by being asked to donate on articles about sensitive subjects.
- Guardrail: If we were to move forward with testing something, we could use a set of established articles and only show the feature to a select audience.
- Guardrail: We can could check for reports of this in a post-donation survey
Poguhatan pogibaabarasan
Sunudai yahai kokomoi sinorou dokoyu miampai monimbar piipiro toi ko' toinsanan poguhatan id siriba:
- Nunu ngaran momoomoguno dokoyu, wiki ii kakal po aktif, om piro no linaid (wulan/toin)?
- Nunu topurimanan dokoyu kokomoi mambaabasa ii kaanu "monokodung" artikol miampai menderma om mogintong pogintangan visual id artikol dii? Nung kiwaa katangaban dokoyu, milo dooyu potolinahason?
- Nunu tisorou dokoyou kokomoi poniisan ideo' diti nopo nga maya do aplikasi Mudah Alih (montok derma ii wonsoyon om artikol ii okito id aplikasi)? Nung kiwaa katangaban dokoyu, milo dokoyu potolinahason?
- Nunu tisorou dokoyu kokomoi pomogunoon idea diti nopo nga maya platform (App mudah alih, desktop om web mudah alih)? Nung kiwaa katangaban dokoyu, milo dokoyu potolinahason?
- Poingkuro topurimanan dokoyu kokomoi pogintangan visual ii koimbulai id artikel ii noidit dokoyu, ii popokito do mambaabasa nopo nga monokodung miampai do menderma? Nunu katangaban dokoyu kokomoi ahal diti?
- Nunu tisorou dokoyu kokomoi ikon om boros ii ginuno montok popokito do monokodung? Momusorou yahai kokomoi do "Nabantug / Pamantangan / Gatango artikol diti". Haro sogu?
- Poingkuro yati poposulimbang montok popokito do sokodung ponderma om popotindohoi privasi? Nunu sinorou dokoyu kokomoi popokito ginumu monokodung miampai au tagal do ngaran diolo?
- Nunu sinorou dokoyu kokomoi potensi bagas ii popokito visual sokodung kokomoi neutraliti toi ko' kotumbayaan artikol?
- Nunu sinorou dokoyu kokomoi kiwaa pomilian montok momoomoguno popolisok pogintangan visual sokodung diti id artikol? Nunu sinorou dokoyu, om gisom hinombo o kapansalan do kowoowoyoo diti?
- Nunu kowoowoyoo toi ko' kosimbanan suai ii milo dokoyu posoguon montok monginsonong do ideo' diti?
Ideo'suai nga milo nogi: Lansana Artikol nopo nga iso no mantad idea' di togumu ii milo pohoroon sabaagi bontuk pogumbalan ponimungan dana id suang Aplikasi Mudah Alih. Yahai nga manu mokinongou mantad editor, ponderma om mambaabasa: Nung idea dokoyu montok format derma pogumbalan id suang aplikasi kaanu mongunsub mambaabasa Wikipedia do humompit om monderma? What are features that will help existing donors feel recognized for their monetary contributions?
Ruhangai tisuli dokoyu do hiti
Previous comments have been migrated to the discussion page, please join us there!
Ruhangai ideo' dokoyu do hiti
If you have an alternative idea that you would like to share for discussion, please add it on the discussion page! The Article Badge is just one idea for an experiment within the Mobile Apps. We want to hear from you: What are your ideas for an experimental donation format in the apps that will motivate Wikipedia readers to engage and donate?
Previous comments have been migrated to the discussion page, please join us there!
Updates
Manom 2024
This page has sparked a rich discussion so far about the Article Badge idea. As shared in the annual plan (Wiki Experiences 3.2.1), our goal was to share the idea of a badge representing donors championing article(s) of interest and discuss it with community members to see if there was interest, concerns, or alternate ideas. Over the past 2 months, we've discussed this idea with 24 editors, readers, and donors through on-wiki and off-wiki conversations, interviews, and user testing. After analyzing the feedback, we have decided that we will not pursue development and testing of the article badge idea as it relates to championing an article through donations. We are thankful for all of the thoughts and opinions shared. Your feedback helped us come to a decision on whether or not to productionize this idea, and the alternative ideas shared will guide us as we think about future fundraising experiments.
While we are not going to continue working on the article badge idea at this time, other experimentation with fundraising is still part of the annual plan. Hearing the alternate ideas mentioned during these discussions was helpful, as they matched with two ideas we had also been considering: increasing the prominence of the donate button, and centralized donor recognition that is not tied to content. If you would like to learn more about why the Foundation Product and Technology teams are exploring fundraising experiments and find information about upcoming work, please visit Reader and Donor Experiences.
What did we learn?
- Overall, 7 editors were open to the idea of testing this concept. 5 were against the idea being tested. 14 editors expressed concerns with the idea as presented.
- 5 out of 5 user testing participants liked the feature and position of the icon next to the article and gave constructive feedback on icons and preferred language.
- There were 3 key concerns with the article badge idea that came up multiple times:
- Making it clear enough to the reader where their donation goes, and how it is spent
- 12 editors worried that readers would think their donation is supporting the editors, or the subject matter of the article.
- People said that readers are already often confused whether donations go to the editors, or to the Wikimedia Foundation, and this feature tying donations to articles may confuse them more.
- There was concern that this feature would lead readers to think that supporting a certain article entitles that article to receive special treatment from editors or the platform.
- Accounting for controversial and sensitive articles
- 5 people mentioned that it's important to consider how a feature like this would appear on controversial or sensitive articles, and how it could be misunderstood or misused.
- It was noted that the feature could be limited to a set of articles for initial testing, but people were concerned that there is not a sustainable way to ensure a feature like this does not display on controversial or sensitive articles at scale, across languages.
- Allowing donations to influence how an article appears
- 5 people expressed concerns about the idea of publicly displaying the count of donations on each article, noting that it would allow money to influence how an article appears.
- It was noted that displaying donation totals could lead to actors trying to influence content in inappropriate ways, or be used to promote certain topics over others in ways that violate neutrality.
- There is concern that readers might misinterpret the number of donations, and it would influence their perception of the content quality.
- Making it clear enough to the reader where their donation goes, and how it is spent
- Other concerns shared included:
- Gamifying of donations: 2 people expressed concern that allowing users to earn a badge after donation was a form of gamification, and they did not want Wikipedia to engage in gamification.
- Sparking larger Community reaction: there is concern that an experimental version in production would result in a larger pushback from editors.
- Changes in article state: 2 people expressed concern for how donors and the feature would react to changes in the article, for example if the article is substantially changed, deleted or merged.
- Alternative ideas shared/supported
- Change the location of the existing donate button
- 4 editors stated that they would prefer the Apps team look for a new/more prominent location for the donate button.
- Try a centralized badge on the app homepage that recognizes the donor, unrelated to articles
- This was suggested by 1 editor.
- Add donation option at end of article
- This was suggested by 1 editor, and 2 readers during user testing.
- Allow for custom app icon as donor recognition
- This was suggested as a part of the original project, and supported by one editor.
- Change the location of the existing donate button
- Learnings for future work
- Consider ways to recognize donors that don't associate their donation with a specific article
- Try increasing the visibility of existing donate options by testing new locations
- Explore ways to make donors feel special in a way that is private to them, such as recognizing their contributions within their app homepage, or offering them a custom app icon.
- Explore ways that readers can show appreciation without making a donation. Several people mentioned they were not opposed to the idea of allowing readers to express appreciation for articles, but did not want it to be connected with a donation.
- Consider the difficulty of A/B testing ideas similar to this. Avoid motivating a user to earn something that will be taken away after the test.
How did we collect feedback?
We heard from 19 unique editors on this concept and 5 readers, who are active on English, Japanese, Chinese, or Spanish Wikipedias. To hear feedback we took a number of actions:
- Shared the idea at the Wikimania 2024 Fundraising banner session
- Spoke with Japanese users at the in-person ESEAP meeting during Wikimania 2024, and held an interview with a Spanish community member
- Shared project page on Village Pump of Spanish Wikipedia. (Page was also shared by community members on English, and Japanese Village Pumps)
- Received and responded to feedback on this page
- Conducted user testing with the wireframes on userlytics.com with 5 participants (Spanish, Japanese and English speaking). We used this testing protocol to understand users' perception of feature.
Magus 2024
- 16 August 2024: We rewrote parts of this page to more clearly communicate the purpose of this project & incorporate initial feedback. We’ll share an update soon with modified designs.