Future Audiences

Background

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The Future Audiences Team is in charge of exploring strategies to expand beyond our existing audiences of readers/rusers and contributors, in an effort to truly reach everyone in the world as the "essential infrastructure of the ecosystem of free knowledge".

There are different strategies we could pursue as a movement to reach new audiences -- but as a movement we don't have the resources to pursue all of them. Should we endeavor to bring more and more people to our sites and apps? Should we strive to see our content be present all over the internet wherever people spend time? Something else? Therefore, this year, we will run a series of experiments to investigate strategies to engage new audiences in sharing, collecting, and improving knowledge in new ways. We want to learn what strategic directions make the most sense for the future of our products.

Current Projects

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See more here

Team

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Ways of Working

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Get in Touch

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We have monthly conversations with the community, which you're welcome to join! Read more here